July 5, 2012
JCAB Rules
The Philippines Low Cost Carrier (LCCs) cannot expand in Japan due to a Japan Civil Aviation Bureau (JCAB)
recent restriction which essentially follows US determinations relating to a country’s safety category. The Philippines for a number of years now has been denied US FAA
Category 1 status, the normal level.
As a result of not being Category
1, Filipino carriers serving the US cannot open any new routes or change
frequency or aircraft. As Japan has chosen to follow this
determination, the same restrictions apply on Filipino carriers serving
Japan.
Philippine Airlines
holds the largest amount of capacity in the Philippines-Japan market,
in place prior to losing Category 1 status, with the second largest
amount of capacity from Delta,
which uses its ex-Japan traffic rights to serve the Philippines. Delta
offers more capacity to the Philippines than ANA and JAL combined.
There is also limited frequency between the Philippines and Japan via service from from Jetstar Airways (originating in Australia) and Jetstar Asia (originating in Singapore).
Jetstar Japan will enable the group to enhance links between the
Philippines and Japan on an origin and destination basis without having a
first leg from Australia or Singapore to the Philippines.
The pairing
of routes can be polar, with very price-sensitive VFR traffic visiting
the Philippines’ main cities while leisure travellers head to tourist
hubs.
Rank of airlines serving Japan-Philippines based on capacity (seats): 02-Jul-2012 to 08-Jul-2012
Rank | Airline | Total seats | |
---|---|---|---|
1 | PR | Philippine Airlines | 9108 |
2 | DL | Delta Air Lines | 5474 |
3 | JL | Japan Airlines | 3318 |
4 | NH | All Nippon Airways | 1540 |
5 | JQ | Jetstar Airways | 732 |
6 | 3K | Jetstar Asia | 540 |
7 | 5J | Cebu Pacific Air | 537 |
Cebu Pacific,
the largest and only profitable LCC in the Philippines, has only
about 500 weekly seats to Japan. The potential of the Japan-Philippines
market to expand with low-priced LCC service (ANA and JAL have some of
the highest costs and prices) is exemplified by the South
Korea-Philippines market.
South Korea does not follow the US over Category 1 ratings and so
Filipino carriers have been able to expand in line with bilateral
agreements. In Apr-2012 Cebu Pacific requested approximately 4,000 additional weekly seats to South Korea.
Rank of airlines serving South Korea-Philippines based on capacity (seats): 02-Jul-2012 to 08-Jul-2012
Rank | Airline | Total seats | |
---|---|---|---|
1 | OZ | Asiana Airlines | 8813 |
2 | PR | Philippine Airlines | 7756 |
3 | KE | Korean Air | 6250 |
4 | 5J | Cebu Pacific Air | 5191 |
5 | Z2 | Zest Air | 3360 |
6 | 7C | Jeju Air | 1323 |
7 | LJ | Jin Air | 1098 |
8 | BX | Air Busan | 780 |
The lack of Category 1 status in the Philippines is a sore point and
Japan’s somewhat arbitrary adoption of it is already the subject of
discussions between the two countries. This issue will likely come to
head and be resolved if and when Japanese LCCs request capacity into the
Philippines.
Category 1 reflects not on individual airlines (it relates to
regulatory oversight capability) but consequences work against them.
Philippines Airlines acquired Boeing
777-300ER aircraft under the assumption the Philippines would
regain Category 1 status but has since had to use the aircraft on
alternative routes, decreasing cost synergies and revenue improvements,
as it cannot change equipment on US routes so long as the Philippines is
not Category 1 rated.
A likely scenario is that the Philippines could
pressure Japan to relax its following of US Category 1 ratings (which
globally is followed by very few countries) in exchange for giving
Japanese LCCs access.
When the market is finally opened, the Japanese LCCs will feel
pressure from Filipino carriers that not only have a lower cost base but
greater brand recognition, as is especially the case with Cebu Pacific.
Jetstar could want to secure its position early and before the
Philippines-Japan market is opened to expansion by Filipino LCCs. None
of the Japanese airlines will be anxious to see any change in the status
quo relating to Category 1.
The AirAsia group is advantaged as it launched a local subsidiary, AirAsia Philippines,
in Mar-2012 that could potentially serve more of the market than
higher-cost AirAsia Japan. Jetstar has no Filipino subsidiary and the
market is saturated enough that a joint venture there is unlikely. CAPA
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